Privacy Policy

Last updated: January 2026

At Mummy Must Haves ("we", "us", or "our"), we are committed to protecting your privacy and personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.mummymusthaves.com.au.

1. Information We Collect

1.1 Personal Information

We may collect personal information that you voluntarily provide to us when you:

  • Subscribe to our newsletter
  • Fill out contact forms
  • Leave comments on our articles
  • Participate in surveys or promotions

This information may include your name, email address, and any other information you choose to provide.

1.2 Automatically Collected Information

When you visit our website, we automatically collect certain information about your device, including:

  • IP address
  • Browser type and version
  • Operating system
  • Referring website
  • Pages visited and time spent on each page
  • Date and time of visits

2. How We Use Your Information

We use the information we collect to:

  • Send you newsletters and updates you've subscribed to
  • Respond to your enquiries and provide customer support
  • Improve our website content and user experience
  • Analyse website traffic and usage patterns
  • Prevent fraudulent activity and ensure website security
  • Comply with legal obligations

3. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track activity on our website and store certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our website.

Types of Cookies We Use:

  • Essential Cookies: Required for the website to function properly
  • Analytics Cookies: Help us understand how visitors interact with our website (e.g., Google Analytics)
  • Advertising Cookies: Used to deliver relevant advertisements and track ad campaign performance

4. Third-Party Services

4.1 Amazon Associates Programme

Mummy Must Haves is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com.au. As an Amazon Associate, we earn from qualifying purchases.

When you click on Amazon affiliate links on our website, Amazon may collect information about your browsing behaviour and purchases. Please refer to Amazon's Privacy Policy for more information about their data practices.

4.2 Analytics Services

We use Google Analytics to help us understand how our visitors use the website. Google Analytics uses cookies to collect information about website usage. This information is transmitted to and stored by Google. Please refer to Google's Privacy Policy for more information.

5. Data Security

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Your Rights Under Australian Privacy Law

Under the Privacy Act 1988 (Cth) and the Australian Privacy Principles, you have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate or incomplete information
  • Request deletion of your personal information (in certain circumstances)
  • Opt out of receiving marketing communications
  • Lodge a complaint with the Office of the Australian Information Commissioner (OAIC) if you believe your privacy has been breached

7. Children's Privacy

Our website is intended for adults and we do not knowingly collect personal information from children under 16 years of age. If you are a parent or guardian and believe your child has provided us with personal information, please contact us so we can delete such information.

8. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to read the privacy policies of any third-party sites you visit.

9. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date. We encourage you to review this Privacy Policy periodically for any changes.

10. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at:

  • Email: privacy@mummymusthaves.com.au
  • Website: www.mummymusthaves.com.au/contact

Questions?

If you have any concerns about how we handle your personal information, please don't hesitate to get in touch. We take your privacy seriously and are happy to address any questions you may have.